Tuesday, July 24, 2007

New video series for the Web

Tim, Halley and David at Next New Networks

Scott Kirsner writes: CinemaTech: Original Content for the Web: The Big Questions:
"I think we're seeing the emergence of professional content online that will challenge user-generated content -- something I started talking about late last year. This doesn't mean user-gen video is going to disappear, or that we won't see user-generated viral clips continue to circulate -- just that the professionals are now serious about trying to reach viewers, build long-term relationships, and make money on the Web."
We're also seeing the emergence of semi-pro content too.

This is a niche that sits between amateur and professional. There's a big market here.

Saturday, July 21, 2007

Hollywood Says Amateur Viral Video is Dead

Video Camera

Net's amateur hour lasted about that long:
"There was a time not that long ago when UGC seemed poised to topple Hollywood, as if anyone with a video camera and a Web connection was deemed a budding Steven Spielberg. But ask yourself this: When was the last time an amateur viral video actually reached viral status?"
What's more valuable, a one shot viral video, or an on going web series that serves and engages a niche audience?

Friday, July 20, 2007

CBS to Spread Web Content Everywhere

Two Chairs at the Golden Gate Bridge
CBS Aims to Spread Web Content:
"CBS television content will be available through 400 sites on the Internet by the fall, according to executives from the broadcast network's interactive division."
You'll be able to watch CBS content anywhere.
via [ Lost Remote ]

Thursday, July 19, 2007

New Places To Watch Video


The Professionalization of Internet TV:
Next New Networks, ON Networks, Revision3, 60 Frames, Vuguru, Telegraph Ave Productions — what do these companies have in common? They all use Moore’s Law and low-cost distribution over the Internet to disrupt the studio model, in the process building audiences that can rival a small cable channel. They are professionalizing internet TV.
This is the space to be in these days. New content will gravitate to new networks. I have a jacket from two years ago that has this embroidered on the sleeve, "Browse, Search, Subscribe."

There's a new verb that's joining the sentence. Socialize.

We'll find our way to these new hubs of quality programming by socializing with friends. When we get to these new network destinations they'll have all kinds of social contraptions that will allow us to 'join in a conversation'.

How many conversations on how many networks will we be able to keep track of?