Thursday, August 30, 2007

Afraid of the two 13-year-old kids in their bedroom

The story so far... millions are hooked by online soap - Telegraph:
"Large traditional broadcasters, burdened with bureaucracy and a new paranoia about viewer trust (many viewers initially think KateModern is a genuine video blog), seem well behind in this new breed of online drama. One BBC representative stood up at the end of Ms Shields' presentation to ask: 'Where do you get the producers from?' and 'Do you have a style guide?'' But, speaking after the session, LG15's Mr Goodfried did not seem too worried by the competition. 'We're not afraid of the BBC,'' he said. 'We are afraid of the two 13-year-old kids in their bedroom who are going to come up with the next thing.''"

Tuesday, August 28, 2007

How-to produce an online video Show: Your Concept. The blip.tv Learning Center.

How-to produce an online video Show: Your Concept. The blip.tv Learning Center.:
"We define a 'show' as a series of online videos that are tied together by consistent branding, style, and release schedule. Shows can be fiction, or non-fiction. A show can be made by one person with equipment they already own, or a bunch of people with a big budget. Blip.tv shows are different from viral videos, friends/family videos, or music videos, because they are recognizable as a series of related videos. Like a TV show, the concept is consistent while the content is varied. But shows on blip.tv are not identical to TV shows."

Friday, August 24, 2007

Television 2.0

Television 2.0: Reconceptualizing
TV as an Engagement Medium
.

by
Ivan D. Askwith
B.A. Individualized Study (Technology, Media & Culture)
Gallatin School of Individualized Study
New York University, 2003
SUBMITTED TO THE PROGRAM IN COMPARATIVE MEDIA STUDIES
IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF
MASTER OF SCIENCE IN COMPARATIVE MEDIA STUDIES
AT THE
MASSACHUSETTS INSTITUTE OF TECHNOLOGY
SEPTEMBER 2007
© 2007 Ivan D. Askwith. All rights reserved.

174 pages

Monday, August 20, 2007

Current TV to Web

Current TV Puts Insights to Use in Brand Extension:
"After two years of televising viewer-generated videos and consumer-crafted ads for brands like Toyota and Sony, Current TV is using its insights into consumer content favored by young adults to expand its Web presence and increase its marketing efforts. The company's experience with its audience also sheds light on the challenges of any marketer wooing well-educated, digitally savvy young people. "

Saturday, August 18, 2007

Video via Google ads

Forget TV, distribute video via Google ads - Lost Remote TV Blog:
"This is a big deal. The creator of Family Guy, Seth McFarlane and the star of Disney’s That’s So Raven have teamed up with Media Rights Capital (MRC) to distribute video shorts via the Google Adsense network."
Whoa.

Thursday, August 16, 2007

IT Conversations: Mike Hudack

IT Conversations: Mike Hudack

Excellent interview with Mike Hudack about the beginnings to the blip.tv video hosting service and a look into the future of where blip.tv is headed.

How to Build a Podcast/Vlog Network 101 - Cataga

How to Build a Podcast/Vlog Network 101 - Cataga.

Great advice here... Check it out.

Wednesday, August 15, 2007

HEAVY for publishers and bloggers

Husky Network | a solution for publishers and bloggers who want to make money with their videos:
"husky_video_header.gif A solution for publishers and bloggers who want to make money with their videos."

Saturday, August 11, 2007

Why do Video Networks Succeed? One Reason: The Content

Dembot: Why do Video Networks Fail? One Reason: The Content: "When we take a moment to step out of the 2.0 bubble and have a look around, its easy to see that the power of the moving image is not going to burst. Online video, personal publishing, content - this type of stuff is not about today's shiny new gadgets and Ajax. When the iPhone becomes an archaic collectors item and Facebook and YouTube are only known by the old and stodgy, people will be still be creating content that will strike a chord in a big way and there will always be a big market for it. I'd rather see the new networks making it but they are mostly missing that really important role of being able to identify compelling content that will strike a chord in enough people to sustain and grow."

Thursday, August 9, 2007

Online TV

New phase in online TV battle | The Australian:
"To capitalise on this, Digital Artists planned to become a content supplier by developing internet TV channels, or dedicated URLs, funded by advertisers who want to experiment with alternative distribution models to the free-to-air or pay-TV markets.

Mr Flattery, who has worked in the US production industry, said he would be helping advertisers bid for original TV shows that were not included in network output and sports rights deals, and help take them to viewers.

He said the cost would be comparable to publishing a good-quality custom magazine."

Wednesday, August 8, 2007

For Your Imagination

NewTeeVee Startup Watch: For Your Imagination:
"Distribution and production chops are probably the two most important things anyone can offer online video creators looking to amass a big enough audience to make a living. And there’s a raft of companies looking to fill that space, as we wrote last month in an essay about the professionalization of Internet TV. It’s definitely not easy money, but helping talented people negotiate the business world is a time-tested profession that’s ready for a digital upgrade."

MyOnionSpace

The Onion Brings Journalistic Integrity, Correct Puntcuation to MySpace:
"LOS ANGELES--(BUSINESS WIRE)--MySpace, the country’s most trafficked website, and The Onion, America’s Finest News Source, today announced an exclusive content partnership to bring new Onion video and audio content, articles, blogs, and breaking news to MySpace and MySpaceTV viewers (http://myspacetv.com). The Onion/MySpace partnership will create a branded “Onion” community allowing fans to view exclusive content through the video hub as well as via the Onion’s new MySpace profile at http://myspace.com/onionnews.

'The news business is like the tobacco business: you want to reach new readers at as young and impressionable an age as possible,' Onion president Sean Mills said. 'MySpace was, of course, a natural partner in that regard.'"
Sweet.

This is a great way for MySpace to become a destination site for Onion fans. I'll visit. I wonder if they'll support RSS 2.0 with enclosures.

Tuesday, August 7, 2007

Poor Video Quality Doesn't Matter to 57% of Viewers

NewTeeVee Survey Says: Poor Video Quality Drives Watchers Away �:
"Forty-three percent of people who watch online video at least once a week said they would switch to a competitor if the quality of a site’s video was poor, according to the study, conducted by Jupiter Research on Akamai’s behalf "

Give Casey McKinnon Credit


Photo taken by Lan Bui: lanbui.com

Give us credit | Technology | Guardian Unlimited:
"Now that the excitement over reality TV is dying down, a new budget-saving television revolution is upon us: internet video reruns. Later this year, many stations across America will be launching shows featuring some of the most popular web videos you've already seen. They'll also be screwing the producers of those videos – people like me - out of royalties, recognition and more."
This is a very important issue for video producers to be aware of. Read the article for more.

Web Video: What's Happening

Is Web Video a Threat to TV? - WSJ.com

Brandfame - The online-video product placement agency (YouTube, Metacafe, DailyMotion, Revver)

Brandfame - The online-video product placement agency (YouTube, Metacafe, DailyMotion, Revver):
"The YouTube product placement agency

Brandfame is the premier marketplace connecting brands and producers sharing their videos on video-sharing websites like YouTube, metacafe, AOL Video, Revver, etc ... for live product placement and sponsorship deals.

Producers, make money by featuring products in your videos!

Advertisers, get your product in that viral video that will be watched millions of times!"

Friday, August 3, 2007

Actually We can All Coexist

Media Literacy in the 21st Century

MediaPost Publications - Will Users or the Pros Prevail? -:
"As Internet video moves from amateur hour to primetime, the question arises whether professionally produced material will begin to crowd out the user-generated clips that have made YouTube a media phenomenon. Already, a new wave of video initiatives promising higher quality production values are popping up on sites previously known for hosting viral clips."
via [ The Daily Reel ]